The last edition of Harry Potter proves to be "deadly" in the price war battle among the major bookshops vs. hypermarket in Malaysia. Apparently, on the first day sale of the book, MPH, Times, and Popular boycotted the sales and only deliver the books to those who pre-ordered.
On my shopping spree yesterday, the Harry Potter book was one on my list and when asked the sweet book-consultant-cum-cashier at Borders, The Curve; I was told that the adult edition (as you see in the photo) is out of stock as they are already pre-ordered. She quoted me the price of RM109.90! I was told that the children edition which is also in hardcover only with cartoon front cover is still available, but I was not interested.
So, when we were at TESCO during grocery shopping, there were few more books on the shelf. I quickly grabbed one as I noticed that I have to only pay RM69.90 for a copy!
I also chatted with some aunties who were asking me about the two different covers. I told them about the adult and kiddie version and they informed me about the whole price war that made it in the news.
It turned out that hypermarkets such as TESCO and Carrefour are joining the fray in grabbing Harry Potter last-book-global-mania and passing the cost savings to consumers by selling it only at RM69.90. MPH went further by canceling all events on the book sales.
This is a good lesson for all these greedy bookstores. For so many years, Malaysians have been deprived of good books at best price as they are charging us at exorbitant price. This price war is an indication that perhaps TESCO and Carrefour might shelf more books in their stores, which only means that we as consumers can buy more books! Perhaps I should boycott some of these bookstores!